Newsletters

Email Newsletters

Odoo Marketing

Create and send professional newsletters with Odoo.

Odoo Email Newsletters lets you design, send, and track newsletter campaigns using responsive templates, audience segmentation, and open and click reporting, all from within Odoo. Simplify-ERP builds your first templates and segments your contact list, so campaigns reach the right recipients and results are visible without exporting data to another tool.

Odoo module
Email Marketing
Setup effort
Low to medium
Best for
Regular customer communication
Integrates with
CRM, Contacts, Marketing Automation

Use cases

Marketing coordinator at a regional retail chain

Situation
The team sends the same generic newsletter to the entire contact list, so loyal customers and cold leads receive identical, often irrelevant content.
How we solve it
Simplify-ERP segments the list by purchase history, so the coordinator sends a loyalty-focused newsletter to repeat customers and a different introductory one to new leads.

Small business owner running a local Odoo-based shop

Situation
Newsletter content is currently drafted in a separate tool and copied into a bulk email service, doubling the effort for every send.
How we solve it
Simplify-ERP consolidates newsletter creation into Odoo, so the owner drafts, sends, and reviews open and click results in the same system used for the shop and contacts.

FAQ

Frequently asked questions

Do I need design skills to create a newsletter?

No, you start from a responsive template and edit content blocks directly, similar to the website live editor, so no HTML or design experience is required.

Can I send different content to different groups of contacts?

Yes, you can filter your contact list by criteria such as tags, purchase history, or CRM stage, and send a tailored newsletter to just that segment.

Can I see who opened or clicked a newsletter?

Yes, each campaign reports open and click rates and shows which individual contacts engaged, so you can follow up personally with recipients who clicked through.

Does an unsubscribe request get handled automatically?

Yes, every newsletter includes an unsubscribe link, and Odoo removes that contact from future sends automatically, keeping your list compliant without manual list management.

Email Campaigns

Create professional newsletters.

Templates

Responsive email templates.

Segmentation

Target-specific content.

Analytics

Measure open and click rates.

Start Newsletters

Reach your customers via email.