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5 Marketing Funnels Every B2B Company Needs in Odoo

Kristijan Manasievski2023-12-285 min read
5 Marketing Funnels Every B2B Company Needs in Odoo

Marketing Automation in Odoo

Odoo's marketing automation module is a powerful tool for B2B lead generation.

The Five Essential Funnels

1.
Lead Magnet Funnel - Capture emails with valuable content
2.
Webinar Registration - Build authority and qualify leads
3.
Demo Request - Convert warm leads to sales conversations
4.
Abandoned Cart - Recover lost e-commerce sales
5.
Re-engagement - Win back dormant contacts

Implementation Tips

Start with one funnel, perfect it, then expand. Track metrics at every stage.

Have questions about this topic? Our experts are happy to help.

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